IT Recruiter at Leonard Consultancy LLP
Views:555 Applications:276 Rec. Actions:Recruiter Actions:22
Executive - Digital Marketing - Advertising Firm (3-7 yrs)
Digital Marketing Manager
About Company :
Functional Responsibilities
1. Develop marketing strategies aimed towards customer acquisition
- Manage and Optimize online marketing campaigns and lead funnel
- Ideate and implement strategies along with customer service team to improve lead to order conversion ratio
2. Own the user-experience across all media touch points
- Oversee the development & operations of the website.
- Emailer, SMS, Notifications, Display media, SEM, Social media, Online reputation management
- Newsletter Design Support and Formatting and Publishing
3. Liaison with internal and external stakeholders
- 3rd party stakeholders like advertising agencies and vendors
- Internal stakeholders like group marketing team, customer service team, operations team and accounts team (marketing expenses and MIS).
4. Report web analytics, interpret impact on website and take require action
The ideal candidate
Has at least 3-5 years in a digital marketing role and has managed and optimized campaigns
Has engaged with multi-disciplinary teams and is great at managing relationships with partners and vendors
Adhere to strict timelines on multiple project streams
- Is self-motivated, proactive and result oriented
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
