Team Lead - TA at Careerpage
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Executive - Digital Marketing (3-6 yrs)
Promote the healthcare products through an omnichannel approach & generate leads
- Partner with Marketing teams to drive performance of key priority brands by re-orienting marketing strategy & communication.
- Execute digital marketing, SEO/SEM as priority, marketing database, email, social media and Google display advertising campaigns
- Design, build and maintain our social media presence on a day-to-day basis
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Maintain the company website with respect to content, UI/UX
- Work on content creation for Blogs, Youtube videos & influencer marketing videos
- Work on the internal communication for monthly newsletter & external magazine
- Support in Corporate communication with relevant award/activity participation
- Collaborate with agencies and other vendor partners
Skills Required :
- Social Media Marketing (Paid & Organic)
- Performance Marketing
- Basic Knowledge of SEO/SEM
- Fair understanding of Analytics
- Keeping up-to-date with trends in social media.
- Content (articles) planning
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