Senior Manager - HR at Kredent Academy
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Executive - Digital Marketing (2-4 yrs)
i. Devising strategies to drive online traffic to the company website.
ii. Keywords Analysis and optimization, identifying and correcting issues with website copy/content to enable the site to get higher rankings, PPC, Froogle Feeds, Articles on product review websites blogs.
iii. Creating, running and managing email marketing campaigns, online advertising campaigns such as Google Adwords, Pay per click banner advertisements etc.
iv. Utilizing a range of techniques including paid search, SEO and PPC, Overseeing the social media strategy for the company.
v. Managing online brand and product campaigns to raise brand awareness, improving the usability, design, content and conversion of the company website, Responsibility for planning and budgetary control of all digital marketing.
vi. Evaluating customer research, market conditions and competitor data, review new technologies and keep the company at the forefront of developments in digital marketing.
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