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25/11 Sharda
Senior Recruiter at HRLogica Latent Solutions LLP

Views:12 Applications:6 Rec. Actions:Recruiter Actions:4

Executive - Digital Marketing (1-4 yrs)

Chennai Job Code: 186979

Urgent requirement for Digital Marketing Executive for Chennai Location.

Job- Work from office

Experience- 1-4 Yrs

Job Description:

- Stay up to date with the latest trends and best practices in digital marketing.

- Develop and implement SEO On-Page and Off page techniques.

- Must have knowledge of Technical SEO.

- Monitor website performance and Search Engine Optimization (SEO) related metrics for website optimization.

- Create and manage link building strategies, content marketing strategies, and social media presences.

- Perform regular keyword research and report on rankings.

- Manage and improve online content, considering SEO and Google Analytics.

- Maintain the company digital marketing strategy by managing the social media accounts & develop new social media campaigns.

- Monitor social channels for trending news and ideas, then capitalize on those trends through our social media accounts.

- Monitor key online social media marketing metrics to track firm branding and campaign success.

- Design, create and execute campaigns for lead generation and nurturing leads via all digital channels.

- Set up conversion, pixel, and event tracking on the website and across various digital platforms.

- Monitor competition and provide suggestions for improvement.

Primary Skills : 

- Excellent knowledge in - SEO, PPC, LinkedIn and B2B Marketing, Landing pages, graphic and video design, internet research and generic computing skills.

- Experience in creating digital marketing strategies.

- Planning and execution of marketing campaigns.

- Ability to strategize and create content relevant to a specific audience.

- Should have good Communication Skills - Verbal & Written & creative approach towards Digital Campaigns.

- Should know about usage of designing tools ( Ex: Canva).

- Should be tech savvy to learn new techniques related to digital tools.

- Knowledge in Google Analytics, SEMRush and GTM Tool

Additional Skills : 

- Added Advantage: Experience in IT Services/ B2B marketing industry)

- Specific Key words: SEO, SMO, Google Adwords, PPC, Social Media Marketing, SEM

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