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24/11 Jitendra Lakhwani
Co - Founder at Mantras2Success.com

Views:7 Applications:5 Rec. Actions:Recruiter Actions:5

Executive/Coordinator - Marketing/Campaign Management - SaaS Product (2-5 yrs)

Any Location Job Code: 186685

- Role: Marketing Campaigns Coordinator / Marketing Executive

- Vertical: Marketing

- Education: Any graduate or postgraduate but MBA - Marketing(preferred)

- Understanding of: Marketing Campaigns, IT Sales process, CRM system, Lead sourcing

- Total Experience: Around 2-4 years

Overview of the Company :

The company works mainly with Software-as-a-Service (SAAS) companies to grow their traffic and revenue.

Specific Responsibilities :

- Excellent Communication Skills and Content Writing skills - this is non-negotiable and is a must.

- Having prior knowledge of working with Product Marketing

- Will be responsible for planning and managing all Inbound and Outbound outreach campaigns that are a mixture of email marketing and telemarketing

- Coordinate with Telemarketer to make the follow-up to convert sourced leads into appointments

- Maintaining the KPI for the team and the campaigns, drafting an analytics report every month and evaluate the performance with the growth manager and do course correction where required.

- Prior knowledge of working on any CRM for an end-to-end marketing and sales campaigns

- Promptly responding to emails from potential clients, coordinating with the sales team to ensure the appointment is set up, and ensuring all sales collaterals are ready before a sales call.

Ideal Candidate Description

- 2-4 years of working in Marketing services specifically in IT Product Marketing.

- Excellent Writing and Communication Skills

- Proficient using tools like MS Office & Google Drive

- Must possess knowledge of CRM systems and how they operate

- Excellent presentation skills

- Ability to learn things quickly

- Industrious, Orderly and Disciplined

- Must be able to meet tight deadlines

- Excellent documentation skills

- Ability to effectively communicate with different teams

- Quick thinker, ability to get things quickly, and to manage time

Primarily an afternoon shift from 2:00 - 11:00 p.m

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