Advisor at Maaris Global
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Executive - BTL Marketing - Advertising/PR Firm (2-4 yrs)
To plan, execute and manage BTL marketing and sales promotional activities of Group Companies.
Roles and Responsibilities:
- Planning and executing all BTL activities - Events (road shows, exhibitions, conferences, seminars), promotions
(pamphlets, handbills, brochures) and brand/service placement.
- Planning new and innovative marketing initiatives on a regular interval to create a brand recall and awareness.
- Responsible for creative development & media planning for all BTL communication.
- Responsible for setting up of strong network of vendors / Agencies for various promotional activities planned for the respective regions.
Educational Qualification:
- Bachelor's degree in Marketing, Business, Communications or a related field.
Experience:
- 2 to 4 years of experience in a B.T.L. agency.
Knowledge and Skill sets / Competencies:
- Excellent communication skills.
- Excellent relationship skills - with the media, clients and colleagues
- Exposure to digital marketing will be an advantage.
- Passion for brand building and creativity.
- A positive, self-starter, can-do attitude.
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