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05/08 Varun Jain
Director at Encasa Homes

Views:70 Applications:28 Rec. Actions:Recruiter Actions:15

Encasa Homes - Product Research Specialist - eCommerce Vertical (1-10 yrs)

Mumbai Job Code: 227188

Encasa Homes is looking for someone with excellent research skills to work on identifying high-demand product categories that have gaps in supply. You will be doing a 360- analysis of product categories, in a role where you will get to fully learn how to understand customer behaviour and launch new products.

What you will do :

- Constantly research product niches to identify supply and demand.

- Use reviews to understand unmet customer needs.

- Study competitive positioning of all the competitors, and identify gaps which are appropriate extensions for our brand.

- Use data through several proprietary sources to understand search volumes.

- Use keyword data and sales history to understand the most popular features - sizes, colours, etc.

- Build out costing models for each researched product niche to understand our competitiveness.

- Identify vendors for any new product developments that we may need to do.

Who you are :

- Excited about learning about the world of eCommerce and Amazon.

- Very good analytical skills and internet research skills.

- Very good with numbers and spreadsheets (Excel / Google Sheets)

- Experienced with Amazon product research

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