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20/03 Vineet Shukla
HR at Emcure

Views:2092 Applications:222 Rec. Actions:Recruiter Actions:40

Emcure - Management Trainee - Marketing (0-2 yrs)

Pune Job Code: 263430

Management Trainee - Marketing - Emerging Markets

Roles and Responsibilities :

- Responsible for developing and implementing brand strategies and marketing programs to meet business growth and profit objectives.

- Understanding customer needs through analysis of market research to create brand plans & new product planning.

- Responsible for gathering competitive industry and market analysis to understand the customer needs, current trends, competition activities, etc.

- Gathering of market intelligence and analyzing it for the effective marketing plan

- Responsible for product development, packaging, pricing, communication.

- Conceptualizing & implementing trade, consumer, doctor programs.

- Data analysis (ORG & others).

- Handling new product launches & business cases.

- Handling external agencies (advertising, market research etc).

- Handling support functions to develop product, programs & partnering special projects, if any.

- Collecting quantitative and qualitative data from marketing campaigns

- Performing market analysis and research on competition

- Supporting the marketing team in daily administrative tasks

- Prepare promotional presentations

- Help distribute marketing materials through collaboration with logistics team

- Manage and update company database and customer relationship management systems (CRM)

- Help organize marketing events, co-ordinate with field team & events company for effective execution.

- Collaborate & create mutually the annual marketing planning, manage the budget, keep a track of marketing activities and costing, ensure timing of the required activities, collaborate with the field team to ensure that the marketing activities are conducted as planned.

Educational Qualifications :

1. Full Time MBA

2. Graduation : BPharm, BDS, and MBBS.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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