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21/07 Sameer
Consultant at Kelsa

Views:8 Applications:7 Rec. Actions:Recruiter Actions:4

Email Marketing Specialist (1-3 yrs)

Bangalore/Coimbatore Job Code: 168017

- Manage daily operations of the email marketing campaigns as well as the A/B testing, measurement and reporting

- Build and manage automated email marketing programs and ensure end-to-end tracking and proper measurement

- Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective

- Collaborate with the Creative team to determine to ensure brand guidelines are followed in emails

- Report and provide recommendations on the email program performance monthly

- Use data to continuously test, measure and optimize the email marketing program

- Monitoring and reporting on the utility of each campaign

- Experience in database management

- Interact with all technical vendors and set up integrations for tools like Gupshup, LSQ, etc.

- 1-3 years experience in email marketing production and end-to-end campaign management

- Any Graduate Degree / Post Graduate


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