HR at Talentstack Consulting Pvt Ltd
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eCommerce Ad Expert - D2C eCommerce (5-10 yrs)
Amazon Ad Expert
Location : Mindspace, Malad West, Mumbai [Work from Office]
Reports to : Head of Marketing
Work Description:
- Lead paid marketing channels on marketplace - Amazon, Flipkart, others
- Grow Revenue using Amazon paid marketing and sponsored ads
- Achieve ROAS, ACOS, Sessions, Conversion targets using monthly ads budget
- RESEARCH keywords, target ASIN, competitor analysis
- Create Account Structure, Keyword Themes, Ad groups, Sponsored Ads
- SETUP ADS campaigns based on products & categories
- SPLIT TEST ads copies, landing pages, image creatives, video content
- Adjust bidding strategies to control CPC and improve on-page conversion
- ANALYZE trends using Amazon Pi, Helium and analytics tools
Candidature requirements :
- 7+ years of hands-on experience in PPC, SEM advertising.
- Experience working for a D2C OR eCommerce company preferred
- Proficient in Google Ads or Amazon Marketing Services (AMS)
- Strong understanding of SEM on Google & Amazon platform for B2C products
- Strong analytical skills and experience generating MIS & business reports
- Highly digital tools savvy to drive performance