Managing Director at Claruz - Division of Ecesis Care Pvt Ltd
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ECESIS - Manager/Lead - Business Development - Digital Marketing (5-8 yrs)
- Develop plans for customer acquisition and customer engagement across digital - SEO, Paid Search, Affiliates, Email/CRM, Online Display, Social.
- Responsible for developing strategies and tactics to generate leads for Sales from different offline marketing channels such as Press, Outdoor, Events etc.
- Translate brand strategy into plans, brand positioning and go-to market strategies
- Develop best practices and define KPIs for managing marketing success
- Proactively identify opportunities and create new marketing partnerships
- Identifying potential leads, developing and executing strategic alliances to generate revenue
- Develop and execute a comprehensive account plan, evaluate benefits of association with prospects
- Manage end to end partner relations including pitching and negotiation
- Brainstorm and idea creative marketing ideas to increase product adoption & awareness
- Planning and rolling out marketing campaigns to effectively reach target audiences
- Establish best practices in digital marketing and stay up-to-date with digital technologies and developments
- Generate and analyze campaign reports, followed by suggesting solutions to boost sales and partners
Competencies and Skill required :
-Minimum 5 years of experience in Customer Acquisition - Performance Marketing & Brand Marketing
- Passion for storytelling that leads to creating and defining authentic messages for diverse audiences
- Solid understanding of direct-response and performance marketing. Familiarity with performance tracking and measurement
- Immaculate communication skills and can deliver the most effective targeted pitches
- Sharp business acumen and a penchant for marketing internet products
- You should be highly numerate and believe in measuring and analyzing everything you possibly can
- An ability to complete large volumes of work quickly and independently with a high level of drive, initiative, and self-motivation
- Should be dynamic with strategy formulation and acceptance of idea with logical reasoning
- Have an ability to complete large volumes of work quickly and independently with a high level of drive, initiative and self-motivation.
- Should possess good presentation skills
Required Qualification
MBA Graduates Preferred
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