Senior Recruiter at EC Council
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EC Council - Copy Writer/Senior Copy Writer (2-4 yrs)
Copy Writer/ Senior Copy Writer
Job Description :
Responsibilities :
- Think creatively and play with words to write clear, concise, and catchy copies for lead generation and sales campaigns
- Come up with innovative ideas to promote the products (online courses) via ads, posts, reels, stories, and more
- Develop compelling and research-driven content for but not limited to, ad landing pages, promotional emails, social media platforms, and brochures.
- Edit and proof-read copies and content to ensure that it is composed as per the brief and avoids plagiarism
- Generate creative content for affiliate marketing banners and text ads
- Research and evaluate competitor's content marketing strategy
- Collaborate with designers and other members of the marketing team, and provide creative directions as required
- Work on multiple variations of the copy for A/B testing
- Amend, revise, or recreate the copies or campaigns based on the feedback from internal stakeholders or customers
- Keep up to date with popular industry trends
- Collaborate with the Data Analytics team to measure the effectiveness of campaigns
Job Requirements :
- Good understanding of social media and Google ads
- Creative and persuasive writing skills
- Expertise in storytelling
- Strong communication and interpersonal skills
- Ability to work hard, and experience in a deadline-driven, fast paced environment
- Bachelor's degree in English Literature, Communication, Marketing, Journalism or related fields are preferred but not mandatory
- A keen eye for details
Work Experience : 2 - 4 years
Education :
UG : Any graduate
- Full Time, Permanent
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