EasyAspataal - Digital Marketing Specialist (3-7 yrs)
Job description :
Candidate Profile : Digital Marketing & Content Writing Specialist
Job Location : Vikhroli West, Mumbai, MH- 400079.
- Candidates with a background in core digital marketing & content writing will be preferred.
- We are looking for someone who has a good command of communication & is a people positive person.
- Candidates with an overall experience of 2- 8 years in the domain are preferred.
Responsibilities:
- Identify trends and insights.
- Allocate marketing investments.
- Plan and direct marketing campaigns.
- Grow organization revenue through digital media via designing & executing social campaigns online.
- Manage an organization's website and maintain it, keeping best practices in mind.
- Optimize content for social media platforms.
- Develop content for social media platforms.
- Write blogs for the company's website and update timely.
- Use SEO to increase the audience rate over the company's website & blogs.
- Interact as an organization in various trending posts to gain a bigger audience.
- Work with various content formats such as blogs, videos, audio podcasts, etc.
- Track the website traffic flow.
- Implement and analyze performance metrics.
- Create weekly/ monthly performance reports for all internal affairs of the company & present them to the management.
- Execute new and creative collaborations among industries and platforms.
Qualifications:
- MBA/ Bachelor's degree in Marketing or equivalent.
- Fluency in Digital Marketing tools.
- Video Making/ Editing knowledge.
- Experience with SEO and SEM is a must.
- Experience in Social media marketing.
- Experience with Email marketing.
- Knowledge of Figma, Canva, Skitch & PhotoShop is also preferred.
- Core understanding of SEO tools, Landing page,s and lead capture tools.
- Practice in Graphic creation tools.
- Strong written, verbal, and collaboration skills.
Employment Type : Full-time
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