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16/06 Subbarao
DGH HR at Dr. Mehta Hospital

Views:675 Applications:108 Rec. Actions:Recruiter Actions:29

Dr.Mehtas Hospitals - Senior Manager - Marketing (8-10 yrs)

Chennai Job Code: 39921

- Develop & Implement Marketing Strategies to improve the Brand Image. Identify New Market opportunities and ensure effective development and promotions of the Dr.Mehta's Brand and Product visibility in current and emerging Markets

- Rigorous communication campaigns using different channels like Social Media, Bill Boards, Print Media etc campaigns for Brand Building of the organization

- Define and coordinate marketing programs for and lead generation with our sales team and Implement Lead tracking and management processes

- Plan all aspects of Marketing planning, Budgeting, Metrics and Reporting

- Implement and Leverage Marketing strategy along with CRM and bring key marketing analytics

- Work closely with Sales Team and ensure that all marketing strategies, goals, and campaigns are perfectly aligned with Sales Strategy as well

- Collaborate with Clinical Operations department to create new horizons of market for Dr.Mehta's

- Utilize critical market & competitive reaserch to define and segment target markets, refine and improve the product value proposition and implement the best market penetration strategy

- Coordinate, prepare and launch new products for the assigned market(s )in collaboration with clinical, operations and finance departments

- Collaborate with finance and give inputs of competitors billing strategies for new marketing schemes

- Creating a new geographic market for Dr.Mehta's after making a analytical study of the same

- Manage external agencies and relationships with marketing services

- Develop long-term relationship with Industry though leaders, marketing associations, and advisors.

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