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01/03 HR
HR at Disprz

Views:135 Applications:42 Rec. Actions:Recruiter Actions:12

Disprz - Marketing Automation/CRM Specialist (4-11 yrs)

Chennai/Mumbai Job Code: 149201

Responsibilities (not exhaustive)

- Creation, maintenance, enrichment & segmentation of our leads/account databases

- Improve funnel conversion by Implementing lead scoring practices

- Study the conversion funnel, analyse drop at each stage and implement strategies to increase conversions across the funnel stages

- Designing and implementing the CRM, email outbound, and marketing automation strategies

- Design campaigns & implement automation workflows personalized to customer segment

- Cross-functional working and collaboration with team across geographies (India, ME, SEA) to ensure the effectiveness of the campaigns

- Leverage data to understand patterns for more targeted campaigns/workflows

- Track effectiveness of campaigns & publish appropriate performance dashboards for ROI

Education

- MBA from tier 1/2 business school

Experience :

- Preferred 5+ years of experience in a similar role preferably working in the B2B SaaS / Product company

- Prior database management experience, preferably in a similar role.

- Expertise with marketing automation tools and CRM, eg: Hubspot, Marketo, Zoho, etc

Abilities & Traits :

- Strong research & analytical skills

- Excellent communication skills (oral & written)

- Team player, hustler and hungry for learning / growth


Location :

Mumbai/Chennai

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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