Digital Marketing Specialist - Healthcare (7-11 yrs)
We have an urgent requirement with one of our client in Gurgaon for Digital Marketing.
Key responsibilities :
- Own acquisition marketing, taking into account wider business goals.
- Control assigned budgets and devise ways of spending in the most effective manner to meet acquisition and efficiency goals.
- Drive efficient new customer acquisition through below the line activity, primarily via mobile, paid search and other digital channels
- Manage third party agencies and partners as necessary to deliver against goals.
- Interface with major search engines, networks and partners to find new areas of growth.
- Own campaign performance and adjust tactics to meet objectives and budgets.
- Report on progress against goals and other relevant metrics to stakeholders.
- Implement and continually test new creative messaging, landing pages, campaigns and tools.
- Work with business stakeholders in the organization in India and Dubai, etc.
- Assistance/management of ad hoc broader brand campaigns as required.
Basic Qualifications :
- At least 6 years of relevant experience in online marketing and/or other performance marketing disciplines.
- Knowledge of Search Engine advertising marketing platforms and tools/Google adwords and Facebook a must.
- Location- Request you to please apply only if you are currently located in Delhi/NCR because client will not accept any application outside Delhi. Please cooperate.
- Industry preference - Only Healthcare
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