Digital Marketing Specialist (3-7 yrs)
Job description
Join a fast scaling Indian proptech, backed by some of India's largest real estate groups and leaders. Were looking for a passionate and seasoned growth marketing manager to join the CRE Matrix team.
What You'll Do:
- Conceptualise, design, and execute creative campaigns to deliver growth through the funnel.
- Own growth marketing channel strategy and campaign execution, driving engagement and conversion for CRE Matrix products
- Maneuver digital marketing campaigns through all areas of the project life cycle to optimize app downloads and website visits
- Conduct analyses using multiple tools, including Google Analytics, Moz, Adwords, Keyword search, etc., to develop new strategies for improving rankings and conversions
- Identify and monitor KPIs in SEO. Take ownership and build the toolset for SEO
- Identify issues, find the root cause, and experiment with solutions at scale to improve SEO performance
- Lead and execute an effective strategy that will significantly increase SEO rankings and organic search traffic
- Lead thinking and analysis to help us better understand opportunities for growing our products.
- Collaborate with many cross-functional teams, including Research, Business and Tech teams.
Who You Are:
- You have a strong understanding of consumer mobile apps.
- You have 3+ years- experience in growth marketing for a digital or tech company.
- You have owned growth marketing channels and driven demonstrable results, owning and achieving core growth KPIs.
- You are comfortable with Excel to analyze your own work.
- You understand marketing funnels and know how to optimize and drive each stage.
- You are self-sufficient and have a good sense for design, copy, and behavioral psychology.
- You- re a great communicator with experience conveying ideas to end users and engineering teams alike.
- You- re comfortable developing marketing strategies using both quantitative and qualitative insights.
- You have strong personal organization and project management abilities.
Role :
Head - Digital Marketing
Industry Type : Real Estate
Functional Area : Marketing & Communication
Employment Type : Full Time, Permanent
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