Business Support Manager at Snaphunt Pte. Ltd.
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Digital Marketing Specialist (3-5 yrs)
-Attractive Salary & Benefits
-Join a market leader within FinTech
-Opportunity within a company with a solid track record of performance
Our client is a leading provider of finance and stock market education.
The Job
- Designing, planning, managing, and optimizing integrated performance campaigns across multiple channels to generate pipeline
- Monitoring, optimizing and reporting campaign performance with relevant detailed tracking across relevant KPIs.
- Leading marketing funnels, A/B testing, bid strategies, Landing page optimization and execution across all channels
- Study competitive GTM strategies and nurture current programs to improve conversion rates from leads to opportunities
- Studying and developing buyer personas and knowing their buying preference
- Conduct relevant market, industry & keyword research to assist in effective content development to target consumers throughout the buying journey.
- Work closely with Marketing & Sales Team for tracking, reporting and efficient lead management
- Manage and deliver on the Key acquisition metrics on Google Ads.
- Drive the remarketing strategy through display, YouTube, and discovery campaigns
- Knowledge of nuances of Meta Biz manager, Google & UAC ads, display & remarketing campaigns.
- Stay up to date on the latest performance marketing trends and technologies
- Must have hands-on knowledge on on-page, off-page & technical aspect of SEO
- Proficiency in web analytics tools for regular monitoring and reporting
- Excellent teamwork and cross functional collaboration abilities
- Basic knowledge of AI designing, content writing and data analytics tools required.
Ideal Candidate :
- You have at least 3 years experience ideally in Digital Marketing within Internet industry.
- Experience within would be a strong advantage.
- You are highly goal driven and work well in fast paced environments
- You are adaptable and thrive in changing environments
- You are a strong team player who can manage multiple stakeholders
