Recruitment Speacilaist at Proconnxt
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Digital Marketing Specialist (2-5 yrs)
Position: Digital Marketing Specialist
Location: Nagarbhavi , Bangalore
Job type : Permanent
Job Description:
1. Planning and execution of marketing projects and campaigns & distributing them in various media and social platforms and measuring its impact and effectiveness.
2. Be actively involved in SEO efforts (keyword, image optimization etc.)
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. PPC & Social Media campaigns management.Implementing remarketing and retargeting strategies.
5. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
6. Reviewing and actively managing website and other online assets and sources
7. Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
8. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
9. Tracking and analysing important metrics that affect website traffic, service quotes and target audiences
10. Preparing regular internal reports that provide insight into performance
11. Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software.
