Position Summary :

We are looking for candidate having the exposure of employer/corporate branding in social media platforms. Role includes positioning brand of the company.

Responsibility :

- Develop and manage digital marketing campaigns for Company

- Creating branding for company collateral's and defining various templates as required

- Develop brand management plans and submit summaries on brand exposure in regular time frames

- Develop social media strategies based on continually evolving metrics.

- Developing social media and internal communication content strategy with a focus on employer branding

- Planning and executing employee & campus engagement activities on social media platforms - Facebook pages, groups & Linkedin career pages

- Company website & Intranet: Content hygiene check, upgrade and maintaining the aesthetics of the website for more visitor engagement

- Attend networking events to Identify new digital marketing trends and ensure that the brand is in front of the industry developments.

- Promote company's product and services in the digital space. Manage organization's website.

- Work on SEO of company website and improve google rating

- Create digital flyers and other promotional as and when required

- Improve Glassdoor rating and keep a track of company ratings Edit and post content, videos, podcasts, and audio content on online sites.

Essential

Requirements:

- Creative content development, review, editing and publishing for company- s digital and print communications

- Assist in creating scalable processes and process improvement initiatives

- Conduct ongoing market benchmarking and market data analysis thereby recommending/ ensuring implementation for best practices in employer branding

- Provide consistent and timely reports, updates and presentations to communicate the progress of all initiatives/programs

- Collaterals development in employee engagement initiatives

- Integrating social media presence by initiating live coverage with offline brand campus events

- SEO keyword analysis to bring search results

- Researching the online web tools and best practices for better promotion

- Handling e-marketing and corporate events

Competencies :

- Excellent communication skills

- Exceptional verbal and report presentation skills

- Strong exposure in handling social media platforms and corporate branding

- Awareness of different media agencies

- Excellent interpersonal and presentation skills

Essential Qualifications : Master's degree in Marketing, advertising or related field

Work Location: Noida Sec-62

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