Lead Staffing Specialist at Ontime Solutions
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Digital Marketing Role - FMCG (2-10 yrs)
Immediate Opening for Digital Marketing in Borivalli Mumbai
Clients : We are into Market research i.e. retail audit for FMCG brands for PAN India.
Job Description :
- Assist in the formulation of strategies to build a lasting digital connection with clients.
- Plan and monitor the ongoing company presence on social media (Linkedin etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- Conduct an extensive secondary research activity, and create a list of prospect entities.
- Lead Generation & Lead Qualification, Networking, Social Media Marketing
Skills Required :
- Good understanding about digital marketing and online digital presence
- Extensive Knowledge of Social Media Platforms, Web Proficiency, Computer Software Proficiency
- Continuous review and active management of website and other online assets.
- Proven experience as Digital Marketing Executive or similar role
- Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- MBA Mandatory
- Minimum experience 2 to 8 years.
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