HR at CCI Projects Pvt. Ltd
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Digital Marketing Role - Construction Project (2-5 yrs)
- Responsible for development, performance and maintenance of the company's websites.
- Devising strategies to develop & manage the various Digital campaigns such as web marketing, email campaigns and online advertising on web and mobile platforms to drive traffic to the website
- Product briefing to the Digital agencies in order to arrive at the best suited media plan for a campaign
- Tracking conversion rates and making improvements to the website & the associated media during a campaign
- Strategizing & planning of pre-sales function for lead management during pre-launches, launches & sustenance -campaigns of project.
- Driving consumer insights, campaign planning, implementation and analysis.
- Developing marketing collaterals, ads, mailers, online promotions
- Manage SEM & SEO initiatives - All aspects of Digital Marketing
- Devising lead generation activities
- Coordination with various agencies and vendors for smooth working / regular updates of the website.
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