Recruitment Consultant at Spot Your Leaders
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Digital Marketing Role (8-14 yrs)
Strategic Skills :
- SEO/SEM/ Online Marketing
- Aware about marketing Database
- Display Advertising Campaigns
- Maintaining social media presence
Technical Skills :
- MS Excel, Google Analytics, Google AdWords, PPC, email/SMS/affiliate marketing, PPC and hands on experience with any performance and social platform
- To drive the marketing department's commercial performance through systematic campaign-specific results and overall measurement.
Role Responsibilities :
- Should have experience to achieve ROAS
- Manage all digital campaigns, from media planning, execution to optimization and performance analysis
- Drive marketing programs which are highly targeted basis content affinity of relevant segmented audience cohorts
- Significant experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix.
- Manage all efforts and goals on organic and digital paid media : SEO, SEM, Display, Paid Social, Affiliate, Direct buys etc.
- Serve as the strategic lead for programmatic display, especially the Double Click suite
- Drive campaigns from planning to execution and beyond to meet key performance metrics.
- Capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies.
- Constantly optimize marketing activities to improve return on investment.
- Allocate budgets and analyze and recommend modifications to ad spends
- Manage ROI in line with the business/management expectations
- Drive and manage marketing budgets and campaigns for driving user growth through various Digital SME channels
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
