HR Manager at Digital Horizons Technology & Media Services Pvt Ltd
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Digital Horizons - Manager - Marketing (4-6 yrs)
Marketing Manager
Job Summary :
Strong understanding of brand building, Marketing Plan and strategy, marketing communications, judgment, people management will be key to success in the role.
Responsibilities and Duties :
- Plan, develop, launch and sustain high-impact, integrated digital programs aligned with the objectives.
- Leverage social, search, programmatic and custom programs to drive online visibility and engagement with the target audiences across Mobile Apps US markets
- Should have experience in developing Marketing Plan and strategy
- Should have experience in improving Brand awareness and engagement through Social media marketing
- Must have experience brand visibility with SEO, SEM and search.
- Should analyze the performance of website and various marketing activities through Google Analytics
- Must know how to develop collaterals and plan events to promote company offerings.
- Should increase Branding and promotion for Apps
- Should have experience in media planning for app market.
- Should know how to optimize digital marketing campaign based on the data.
- Research and develop assessments for clients used to benchmark digital capabilities across web, mobile, viral and social networking community spaces
- Manage the brand presence via social media and other outlets.
Qualifications and Skills :
- 4 to 6 years experience in digital marketing in the Mobile apps /Software industry.
- Knowledge of brand building and marketing communications
- Strong communication, people management, and change management skills
- Experience in taking ideas from drawing boards to execution and delivering on objectives.
- Good understanding of all online marketing channels.
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