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19/10 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

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Digital Head - Marketing - International Gym Chain (10-15 yrs)

Mumbai Job Code: 133258

The Offer :

- Great opportunity to improve customer's journey for a well-known gym chain

- A vibrant, stimulating and fun work environment

- Competitive compensation structures and outstanding career development opportunities

The Employer :

- Our client is a multiple award-winning international gym chain that is well-known for its passion and experience in promoting fitness and lifestyle.

The Job :

As a Digital Head, you will identify customer's need, design product lines improves customer journey and effectively incorporate technology plans, tools to monetise it.

You will be responsible for :

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimising the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimise digital marketing performance.

- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Defining and developing a community management strategy.

- Organising various community building initiatives to cultivate and grow participation in community forums.

- Monitoring and optimising community engagement levels.

The Profile :

- You have a Degree in Technology, Marketing or equivalent fields.

- You have at least 10 years experience ideally in Community Management or Digital Marketing ideally within Wellness, Fitness, Aggregators, Education, Virtual Business companies, e-learning organisations or Fitness App Company.

- You have at least 5 years of relevant experience in supporting organisations to amplify customer journey / increase penetration of students and monetise.

- You have experience optimising digital tools to monetising it and increase user base

- You have good understanding of the digital ecosystem

- You are a strong team player who can manage multiple stakeholders

- You possess strong analytical skills and are comfortable dealing with numerical data

- You are highly goal driven and work well in fast paced environments

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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