Recruiter Logo
Now Apply on the Go!
Download updazz Jobseeker App and get a seamless experience for your job-hunting
08/02 Kanika Verma
Senior Manager - HR at Digital Banjara Media Pvt. Ltd.

Views:233 Applications:75 Rec. Actions:Recruiter Actions:16

Digital Banjara - Manager - Social Media (3-4 yrs)

Gurgaon/Gurugram Job Code: 25521

They would be required to manage Social Media marketing campaigns and day-to-day activities including:

- Curate relevant content to reach ideal customers.

- Create, curate, and manage all published content on client's pages (images, video and written).

- Monitoring, listening and responding to users in a - Social- way while cultivating leads and sales.

- Develop and expand community and/or blogger outreach efforts.

- Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog).

- Design, create and manage promotions and Social ad campaigns.

- Compile report for management showing results (ROI).

- Map out social media marketing strategy and then drive that strategy proven by testing and metrics.

- Monitor trends in Social Media tools, applications, channels, design and strategy.

- Identify threats and opportunities in user generated content surrounding the business. Report notable threats to appropriate management.

- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.

- Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.

- Supervise a team of social media executives to oversee day to day operations in Social Media Management.

The ideal candidate would be one who:

- Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Google+, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios.

- Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.

- Demonstrates creativity and documented immersion in Social Media. (Give links to profiles as examples).

- Proficient in content marketing theory and application. Experience sourcing and managing content development and publishing.

- Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.

- Maintains excellent writing and language skills.

- Displays ability to effectively communicate information and ideas in written and video format.

- Exceeds at building and maintaining sales relationships, online and off.

- Is a Team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).

- Makes evident good technical understanding and can pick up new tools quickly.

- Maintains a working knowledge of principles of SEO including keyword research. Highly knowledgeable in the principles of - Search and Social.

- Demonstrates winning Social Customer Service techniques. Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Add a note
Something suspicious? Report this job posting.