Senior PR Manager at Digimoco Software Pvt Ltd
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Digimoco - Manager - Digital Marketing (3-5 yrs)
Job description for Digital Marketing:
- Planning digital marketing campaigns, including web, SEO/SEM/ASO/SMO, email, social media and display advertising
- Designing, building and maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
- Adwords Account Management with 3x increase in Traffic & Conversions through Display, Search and PLA Campaigns
- Brainstorm new and creative growth strategies
- Regular Optimisation of Campaigns using Google Analytics Data
- Strategic Planning for Social Media Campaigns and Facebook Adverts to establish an alternate channel for Paid Campaigns
- Regular Calendar & Analysis of Email Marketing Campaigns for Transactional Mailers & Bulk Mailing Activities through platforms like Mailchimp, Netcore, Cheetah & Ongage
- Regular campaigns with Affiliates and Publishers to establish alternate and new channels of Customer Acquisition
- Understanding and Strategizing Customer Segmentation to re-target users through Display, Mobile Marketing and Onsite Marketing
- Analyse website requirements for online marketing including design & product level changes
- Expertise over tools such as MOZ, SEMRush, Mailchimp, BuzzSumo, Hootsuite, etc
- Must be updated with latest innovations and technology updates within the realm of digital marketing, Google certifications
- Should be creative to ensure user acquisition, retention and growth
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
