HR Executive at DianApps
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DianApps - Lead - Business Development (7-10 yrs)
Company Name - DianApps Technologies
Company Profile - https://dianapps.com/
Designation - Business Development Lead
Location - Jaipur and Gurgaon
Roles and Responsibilities :
Lead Generation & Market Research :
- Identify and generate new business opportunities through comprehensive market research, networking, and targeted cold calling.
- Stay updated on industry trends, competitors, and market conditions to adjust strategies and remain competitive.
Email Marketing Campaigns :
- Develop, execute, and manage targeted email marketing campaigns to generate leads, nurture prospects, and drive sales.
- Create compelling content and design email sequences that resonate with potential clients.
Cold Emailing :
- Craft personalized cold emails to engage prospects, initiate conversations, and set up meetings.
- Utilize A/B testing to optimize open rates, response rates, and conversions.
Client Relationship Management :
- Develop and maintain strong relationships with potential and existing clients.
- Prepare and deliver proposals, negotiate terms, and close deals to achieve and exceed sales targets.
Sales Funnel Management :
- Track and analyze the performance of email campaigns and manage interactions with potential clients using CRM tools.
- Ensure a seamless transition of leads through the sales funnel.
Presentations & Product Demonstrations :
- Conduct presentations and product demonstrations to prospective clients, showcasing the value of our IT services and solutions.
Collaboration with Marketing :
- Work closely with the marketing team to create and execute effective lead generation campaigns, leveraging insights from email marketing performance.
Reporting & Analytics :
- Provide regular reports on sales activities, pipeline status, campaign performance, and forecasts to senior management.
- Use analytics to refine strategies and improve campaign outcomes.
Networking & Industry Representation :
- Participate in industry events, conferences, and trade shows to represent the company and network with potential clients.
Requirements :
- Education : Bachelor's degree in Business Administration, Marketing, or a related field.
- Experience : 4 to 5 years of proven experience in business development, sales, email marketing, and cold emailing, preferably within a service-based IT company.
- Technical Skills : Proficiency in email marketing platforms (e.g., Gmass, Apollo), CRM tools (e.g., Salesforce, Zoho CRM), and data analytics tools.
- Sales Track Record : Proven track record of achieving and exceeding sales targets.
- Communication & Presentation : Excellent communication, negotiation, and presentation skills.
- Client Relationship : Strong ability to build and maintain client relationships.
- Analytical Mindset : Strong analytical skills for interpreting data and optimizing campaigns.
- Self-Motivation & Adaptability : Ability to work independently in a remote environment, adapt to changing market conditions, and manage time effectively.
- Willingness to Travel : Ability to travel as required to meet with clients and attend industry events.
Preferred Qualification :
1. Experience in a service-based IT company.
2. Knowledge of digital marketing and lead generation techniques.
3. Familiarity with the latest technology trends and their impact on businesses.