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23/01 Designerrs
HR Manager at Designerrs Lab

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Designerrs Academy - Specialist - Performance Marketing (1-3 yrs)

Bangalore Job Code: 254857

Responsibilities

1. Strategize, Plan and ExecuteSEO/SEM, Email Marketing, Paid Social Media campaigns, Performance/Growth Marketing Initiatives & Paid Ads (Google Ads, Facebook Ads, LinkedIn Ads, Amazon Ads)

2. Measure/Report performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Optimizes spend and performance based on insights through analytics

3. Brainstorms new and creative growth strategies through Digital Marketing for stable and strong lead generation activities and high traffic.

4. Collaborates with internal teams including BusinessDevelopment, Product, HR Team to create support marketing initiatives helping all business functions.

5. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

6. Identifies critical conversion points and drop off point sand optimizes user funnels.

7. Collaborates with Partners for Brand Collaborations, enabling creating a strong brand presence

8. Communicate with the stakeholder on a regular basis to report on campaigns and overall health hand provide re commendations to enhance performance

9. Staying informed with the Paid Search industry best practices, new trends and technologies, and platform updates(e.g. AdWords, Bing, etc.)

10. Conduct A/B tests in ads to understand contributing factors that drive the business forward.

11. In-depth understanding & hands-on experience in running ads across Google, Facebook, YouTube & mobile affiliates to acquire new users

12. Good understanding of Managing influencers and communities.

Skills required

1. Bachelor's degree in marketing, communications or related field

2. 2-5 years directly for working directly for an advertiser, agency, ad tech or social media platform in managerial level.

3. 2-5 years of experience managing digital media includingFacebook, Google, LinkedIn etc.

4. Strong marketing mindset with problem-solving skills

5. Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organisation, vendors and team members.

6. Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.)and market research methods

7. Demonstrable experience in marketing data analytics and tools

8. A PerfectStoryteller

Perks

1. Design Driven Leadership from NID and IIT- s

2. Medical Health Insurance

3. Flexible Work Hours

4. Open Culture

5. No Hierarchy

6. Creative Work Environment

https://designerrs.com/careers/

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