Sr. Consultant-HR at Skillventory Manpower Services LLP
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Deputy Manager/Manager - SEM/SEO - BFSI (1-10 yrs)
Job Description:
ORGANIC SEARCH (SEO)
- Perform keyword research and manage the keyword portfolio in coordination with business objectives.
- Monitor and evaluate search results and search performance across the major search channels on daily basis
- Drive on-page and off-page optimization for BFL digital assets.
- Execute search campaigns for various business initiatives
Monitor and evaluate search performance across the major search channels to improve rankings.
PARTNERSHIPS AND CAPABILITIES :
- Execute and optimize content programs for SEO.
- Manage SEO recommendations and implementation from external consultants and vendors.
PERFORMANCE MARKETING :
- Deliver ROI through various search campaigns
- Improve CTR (click through rates) and consequent offtake
- Keyword monitoring across SEO and SEM
KEY METRICS :
- Search Engine rankings
- Search originated traffic & CTR
- Execution efficiency (TATs and delivery)
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