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Deputy General Manager - Marketing - Manufacturing (10-12 yrs)
URGENT HIRING FOR A HIGHLY REPUTED MANUFACTURING GROUP
Position : Deputy General Manager - Marketing
Job Location : New Delhi/NCR
Experience : 10 to 12 Years
Salary : 30-35 Lacs
Qualification : Preferably Mechanical / Metallurgy Engineering with MBA Marketing
Candidates with relevant experience in the manufacturing sector will be preferred.
Internal Roles :
Sales & Marketing :
- Brand Strategy : Interaction with Inter Department to develop Brand Strategy
- Brand Communication : Interact with Sales to set up a brand Communication channel
- Training : Provide necessary branding training to various stakeholders.
External Roles :
- Brand Strategy : Interact with Consultants in developing long term plan for a brand strategy
- Marketing and Communication : Interact with Media and PR consultants in developing communication channel
- Market Survey : Personal Meetings with customers & Feedback collection
- Customer Relationship Management : Develop PR with Tier 1; Tier 2 Customers
- Consumer Behavior : Analyse Consumer Behavior in extracting meaningful information for business.
- Exhibition & conferences/Trade Shows/Seminars : Providing key support for participation in Exhibition, Conferences, sponsoring events
- Market Intelligence : Monitoring Projects and new investments - New Projects & investments identification.
Job Responsibilities :
- Brand Strategy for the group showcasing a roadmap for coming five years.
- Defining Brand Promise and set up expectations.
- Set up marketing and communication channel and a roadmap for brand building and planning of conferences and seminars and coordination with media and PR Consultancies
- Internal; and external training programs as per defined targets and brand promotion programs at multiple levels
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