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30/04 Priya
HR Manager at Dashclicks

Views:315 Applications:98 Rec. Actions:Recruiter Actions:85

Dashclicks - Google Adwords Role (1-12 yrs)

Jaipur/Rajasthan Job Code: 157587

- The PPC / Paid Search Manager is responsible for implementing Pay Per Click media strategies for clients.

- The PPC Coordinator can quickly understand, manage, and support initiatives that will contribute to the goals and success of client campaigns.

Key Functional Areas of Responsibility :

- Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing, and other search platforms for a variety of clients.

- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

- Manage the creation of large keyword lists.

- Provide creative copy suggestions and graphical ad templates.

- Manage Display network placement lists on AdWords and through other contextual advertising platforms.

- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

- Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

- Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

- Keep pace with search engine and PPC industry trends and developments.

- Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.

- Monitor and evaluate search results and search performance across the major search channels.

- Communication to team and management on project development, timelines, and results.

- Provide oversight and work closely with the other team members to meet the client's requirements.

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