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12/12 Putul Dwarik
Lead- People & Culture at Dangal Games

Views:64 Applications:28 Rec. Actions:Recruiter Actions:18

Dangal Games - Executive - Performance Marketing (1-4 yrs)

Delhi Job Code: 247906

Founded in 2017, Dangal Games is an online gaming technology company. Poker Dangal became the opening chapter of its success story when it was founded by a group of enterprising Poker enthusiasts with a vision to transform & redefine skill gaming for the Indian circuits. As an unprecedented phenomenon, the app made it to the top 5 online Poker apps in India within a span of a few months.

After establishing a stronghold in the hearts of players all across the country, the unified gaming app - Dangal Games, was launched. Within no time it registered immense popularity with the home audience, reaching a user base of 10 lakhs+. This extraordinary feat was made possible by its benchmark easy-to-play ecosystem with a strong emphasis on AI-based safest security gateways.

This is a role tasked with developing the market for the online gaming business of Dangal Games. The role is an opportunity to experience first-hand the growth of a sunrise industry and be part of the journey.

What you will do:

- Ensure successful planning, execution, and optimization for key traffic, engagement, and conversion KPIs via paid channels.

- Google Ads Expert

- Facebook Ads Expert

- Manage budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC

- Reporting Analytics

- Collaboration and interpersonal skills

- Ability to manage multiple verticals

- Google Analytics - Excel- GTM - Pixel Understanding

- Contribute to campaign performance reports, using data to tell stories, and provide actionable insights for team members

- Manage a test and learn strategy across traffic to drive insight into brand traffic behavior

- Plan and Optimize landing page testing

- Report on key performance indicators and lead generation initiatives

- Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads - A/B testing.

- Collaborate with data science and marketing teams to discover, test data-driven ways to optimize performance

- Document campaign evolution to monitor overall performance and identify best practices.

- Present account reviews internally as well as to clients

- Explore new opportunities to grow campaigns more efficiently and effectively

- Test new channels and trends to build credibility, remain competitive and have possess an added value

- Ensure a data led approach to all activity, creating a clear test & learn strategy

What we are looking for:

- Bachelors- degree in computer science or related measure

- Ability to meet deadlines

- Assertive and go getter attitude

- Strong team player

- Analytical Mind

- Relationship building

- Strong in data structures and algorithms

- String problem-solving skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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