Curiza Life - Manager - Digital Marketing (3-8 yrs)
Digital Marketing Manager
Objectives of this role :
- Plan, execute, and manage all digital marketing for [Company ], including SEO, SEM, email marketing, and social media
- Establish and execute a digital marketing strategy to distribute content
- Work with and manage a team of writers, marketers, and other stakeholders to maintain [Company ]'s digital presence
- Maintain consistent brand messaging across all social channels
- Identify, analyze, and measure trends and content to assess how well it's performing and optimize user experience
- Create and maintain an editorial calendar to deliver targeted content
Responsibilities :
- Create and manage content for [Company ]'s social media, emails, and other forms of digital communication
- Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
- Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
- Develop and monitor campaign budgets
- Stay up to date on the latest social media trends, and implement them in [Company ]'s marketing campaigns
Skills and Qualifications :
- Social media savvy, with a passion for staying on top of trends
- Strong sense of creativity, imagination, and innovation
- Excellent interpersonal skills, with the ability to collaborate with other departments
- In-depth knowledge of various social media platforms and best practices
- Ability to analyze consumer metrics, reports, and trends
- Strong project management and managerial skills
Preferred Qualifications :
- In-depth knowledge of current digital trends
- Experience in digital marketing, or a related field
- Proficiency in photo and video editing software
- Experience with SEO and SEM strategy and keyword research
- Understanding of website analytics tools, such as Google Analytics
- Analytical mind, with a passion for measuring data
