02/03 Hima Rajesh
Assistant Manager - HR at HumanTree

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Creative Strategy Partner - Ad Agency (5-15 yrs)

Mumbai Job Code: 65632

We are looking for a Creative Strategy Planner for leading Creative Agency in Mumbai.

EXerience: 5 to 15 yrs

Senior Manager level : 2 

Manager level: 2 

Position Title: Creative Strategy Partner

Department: Planning & Strategy

Reports to: Creative Partner, Planning

Job Type: Full time

Key Responsibility Areas :

1. Category Tracking: Aggregation and Analysis of Competitive Communication and Marketing Strategies (Preparing Reports and Case Studies for the same).

2. Culture Tracking: Aggregation and Analysis of sociological, psychological, behavioural and cultural trends (Preparing Reports and Case Studies for the same).

3. Consumer Knowledge: Preparation of Research Questionnaires and Discussion Guides, Conducting Research, Insight Mining and Advertising Brief Creation.

4. Experience in planning & strategizing digital campaigns on various platforms for multiple brands

5. Ability to conceptualize and communicate strategies with a clear understanding of the brands pulse

6. Research on new media trends & be abreast of ongoing digital marketing campaigns

7. Preparation of Final Strategic and Creative Presentation to clients.

8. Ideation: New Product Development and Brand Extensions, Digital and Social Campaigns, Integrated Marketing and Mainline Creative Ideas, White Papers.

9. Appropriate Resource generation & allocation

A Few Traits of the kind of Strategists we- d like to hire -

1. Good human beings with a strong sense of responsibility.

2. Well-read, well-travelled, well-rounded people.

3. Bright, quick on the uptake and willing to question things.

4. Sharp analytical skills with genuine respect and appreciation for the creative process- planners who don- t work in - silos.

5. Good Presenters- articulate, rigorous and convincing.

Good-to-Have Attributes

(Soft Skills, Technical Skills)

1. Prior FMCG experience (Planning/Client-end).

2. Prior Planning Experience at a top 10 agency for a minimum of 2-3 year.

Hima Rajesh
8075601894
Humantree

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