HR Manager at CrackVerbal Edutech Pvt Ltd
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CrackVerbal - Campaign & Event Marketing Associate (1-3 yrs)
Job Description:
As the Campaign & Event Marketing Associate, you will be responsible for developing and executing marketing campaigns using email, social media, and other digital marketing channels.
Responsibilities:
- Devise and execute integrated marketing campaigns with the aim of acquiring, engaging and retaining customers.
- Write copy for promotional materials within marketing campaigns.
- Track and measure the ROI of various marketing campaigns.
- Plan and deliver targeted email, SMS and social media campaigns.
- Ensure that the organization's brand and identity is adhered to in campaigns and all communication channels.
- Co-ordinate with external agencies, such as designers, videographers, and printers, who will deliver much of the campaign activity
- Deliver regular reports of campaign results, including web analysis and key marketing metrics.
- Maintain regular reports on the ROI of various campaigns.
- Take responsibility for the organization of any trade shows, events or exhibitions
Skills Required:
- Preferably 1-3 years of experience in Digital Marketing.
- Excellent writing skills are a pre-requisite as you will frequently have to write copy for marketing promotions.
- Familiarity with planning, implementing and analyzing online marketing campaigns across various digital marketing channels.
- Experience in e-mail marketing and event marketing is a plus.
- Good understanding and sense of design.
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