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01/10 Soumya V
Recruiter at Cosmic Payment Solutions

Views:181 Applications:97 Rec. Actions:Recruiter Actions:30

Cosmic Payment Solutions - Manager - Product Marketing (2-5 yrs)

Mumbai Job Code: 131266

- We are looking for a Product Marketing Manager to lead our outbound marketing activities. You- ll be responsible for presenting our products in ways that will strengthen our brand and boost sales.

- For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies.

- Your goal will be to develop and implement the most profitable plans to position and promote our products.

Job Responsibilities:

- Studying the company's products and their benefits for users

- Translate technical details into benefits for the user

- Follow and analyse market trends to position products

- Develop product marketing strategies (pricing, advertising, product launching)

- Craft compelling messages across marketing channels (landing pages, ad campaigns)

- Work with various teams (design, content, acquisition, product, sales) to implement strategies

- Test marketing product features, releases and ad copy

- Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Skills and Qualifications:

- 2-4 years of experience as a Product Marketing Manager, Brand Manager or similar role

- Work experience in fintech / banks / payment processing companies is required

- Background in design and copywriting is a plus

- Experience in market analysis

- Familiar with product marketing tactics (e.g. integrated marketing campaigns)

- Working knowledge of web analytics tools (Google Analytics, WebTrends)

- Excellent communication skills

- Keen eye for detail

- Analytical mind and strong quantitative skills

- Degree in Marketing, Communications or similar field

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