Senior Executive at Skyleaf Consultants
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Content Writer - Gaming (5-6 yrs)
Responsibilities :
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with the corporate and brand direction.
- Creating effective copy/content for promotional Banners, Landing Pages, Website, SEO blogs, Social Media, SMS/Push, Email, Scripts and other ATL/BTL campaigns etc
- Tracking effectiveness of content for various campaigns and course correcting as required.
- Developing, executing, and measuring content quality that keep customers and prospects engaged throughout the funnel.
- Experience in working with WordPress and other content management tools.
- Building relationships with different stakeholders through excellent interpersonal skills
Requirements :
- 5-6 years of experience in a similar role in an ad agency or in the gaming industry
- Exceptional verbal & written communication skills
- Degree in Marketing, Mass communication, English or related field (preferred)
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