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14/02 Shivangi Datta
Lead - HR at Theoriat Services

Views:77 Applications:20 Rec. Actions:Recruiter Actions:0

Content Writer - Advertising Firm (2-4 yrs)

Pune Job Code: 110858

Duties and Responsibilities

- Creating concise, eye-catching, and innovative headlines and body copy

- Interviewing, researching and organizing facts and sources

- Consistently brainstorming and collaborating with team for new ideas and strategies

- Building a following for brand on social media with creative work

- Researching markets and industries to compare and create content that is innovative and original

- Collaborating with managers, creative team, and designers

- Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, case studies, guides, white papers, etc.)

- Inquiry management, tracking & conversion

- Gathering & analyzing market intelligence

- Marketing & Brand building

- Promotional activities planning and execution

- Building a database of contacts and maintaining it

- Social Media Marketing strategy & plan and contribute to gathering intelligence

- Brand Building activities

- Attending exhibitions

- Preparing marketing collaterals

Requirements and Qualifications

- Excellent verbal and written communication skills

- Knowledge of Pre-sale activities is required

- Familiarity with keyword placement and SEO

- Commercial knowledge to analyse market data and identify new opportunities

- Articulate, confident communicator and presenter

- Creative and innovative thinker and planner

- Able to align multiple brand strategies and ideas

- Proficient computer skills, especially using Google Docs, Graphics editing tools

- Able to multitask, prioritize, and manage time efficiently.

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