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02/12 Aysha Zeeba
IT Recruiter at Ryte4u Solutions

Views:7 Applications:8 Rec. Actions:Recruiter Actions:0

Content Writer (4-5 yrs)

Mumbai/Nagpur/Pune Job Code: 246396

Content Writer / Sr. Content Writer JD :

Responsibilities :

- Subject Matter Expert on all things related to indirect tax and compliance. Should be able to position Avalara as a thought leader in Tax and Compliance Content

- Understanding and analyzing indirect tax trends across the industry. Should be able to understand the target customer's persona, needs and problems etc.

- Writing and editing content for collateral like blogs, newsletters, videos, product descriptions, social media posts, E-Books and more

- Writing key messaging for all marketing channels (social/email/web)

- Consistently reviews existing content, identifying sections that need revision

- Conduct competitor site content reviews to identify improvement opportunities

- Ensure all-around consistency (style, fonts, images and tone) as per brand guidelines

- Conduct simple keyword research and use SEO guidelines to increase web traffic

Desired Candidate Profile :

- 5+ years of relevant experience in finance/fintech domain. CA is ideal/preferred

- Experience doing research using multiple sources

- Ability to break down complexities and make content simpler to understand

- Excellent written and verbal communication skills with the ability to produce clear, precise and engaging copies

- Ability to work on a tight deadline

- Understanding of SEO and how online content relates to it

- Familiarity with different social media platforms

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