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13/07 Kanika
Manager at Conneqt Business Solution

Views:116 Applications:46 Rec. Actions:Recruiter Actions:18

Conneqt Business Solution - Assistant Vice President - Marketing/Branding/Lead Generation & Digital Media Marketing (12-17 yrs)

Hyderabad/Mumbai/Navi Mumbai Job Code: 223027

AVP- Marketing (Branding, Lead Generation and Digital Media Marketing)


About the Role :

- Conneqt is looking for a Head of Marketing to lead all marketing activities from social media and digital campaigns to advertising, creative projects and more.

- As our Head of Marketing, your responsibilities will include strategizing to establish our brand and setting short-term and long-term department goals that promote higher profitability and competitiveness. He should lead all marketing activities from social media, digital campaigns to advertising, creative projects and more.

Responsibilities :

- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative.

- Handle demand generation team which should continuously feed new leads through cold calling, website, and other modes.

- Lead team for content creation in the focused areas of strategic growth

- Prepare and manage monthly, quarterly, and annual budgets for the Marketing department.

- Set, monitor and report on team goals.

- Design branding, positioning, and pricing strategies.

- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).

- Analyze consumer behavior and determine customer personas.

- Identify opportunities to reach new market segments and expand market share.

- Craft quarterly and annual hiring plans.

- Monitor competition (acquisitions, pricing changes and new products and features)

- Coordinate marketing efforts with internal teams and agencies to achieve marketing goals.

- Participate in the quarterly and annual planning of company objectives.

Skills and Requirements :

- Work experience as Head of Marketing or AVP Marketing, preferably within our industry.

- Experience running successful marketing campaigns.

- Knowledge of web analytics and Google Adwords.

- Experience with CRM software.

- Experience in IT / ITES industry and focus on India Geo.

Other Qualifying Skills :

- Leadership skills with the ability to set and prioritize goals.

- Analytical mind and the ability to think quickly on your feet.

- Effective communication skills.

- Masters in Management or relevant

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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