Connect2Clinic - Senior Marketing Executive (5-10 yrs)
Connect2Clinic, an exceptional digital initiative pioneered by Alkem Labs, is dedicated to transforming the management of healthcare practices. As a subsidiary of Alkem Labs, our unwavering goal is to carry forward the company's rich tradition of excellence and unwavering dedication to healthcare.
This cutting-edge platform is an AI-driven, comprehensive solution that not only streamlines and elevates the patient experience but also empowers healthcare providers with state-of-the-art tools and technologies.
Website: https://connect2clinic.com/
Essential Duties and Responsibilities:
- Implementing and executing strategic marketing plans to drive brand awareness, customer acquisition, and revenue growth
- Drive offline, online marketing campaigns for doctor activation
- Develop and oversee marketing campaigns across various channels, including digital, social media, and traditional platforms
- Define and manage strategic goals and deliverables for our offline, online channels and track implementation success which includes the creation of content to drive awareness and traffic on C2C
- Liaise with content team to develop case studies, webinars, online and offline presentations, tradeshows, blog posts, paid ads
- Create and review overall style guides, branding and identity.
- Engage with external vendors and internal team to ensure timely support