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21/09 Siddhaarth.K.B,
Talent Acquistion Consultant at CoinDCX

Views:332 Applications:89 Rec. Actions:Recruiter Actions:27

CoinDCX - Campaign Specialist (0-2 yrs)

Bangalore/Mumbai/Navi Mumbai Job Code: 177610

Job Responsibilities :

- Drive day-to-day execution of CLM campaigns by coordinating with relevant teams and stakeholders.

- Work on user flows and automated journeys to create drip campaigns, behavioural campaigns etc.

- Define the campaign architecture on relevant channels (email, push, SMS etc) to drive engagement

- Manage campaign calendar, roadmap, milestones, deliverables and results across functions.

- Ensure adherence to performance metrics, analytics and review mechanism by respective teams

- Partner with the content, brand and other relevant team to build and execute campaign strategies.

- Work closely across teams to track and report on engagement and funnel metrics and publish campaign KPI regularly with different stakeholders.

- Successfully manage multiple campaigns working simultaneously and improve campaign workflows and resolve execution roadblocks

- Continuously assess and report on the results of campaigns and implement improvements where necessary

Skills :

- 1-2 years of work experience in campaign creation and execution roles.

- Experience in end-to-end campaign management on marketing automation tools like MoEngage, CleverTap, Webengage etc

- Excellent interpersonal and organizational skills. Experienced in building spreadsheets and playbooks, share timelines and create, execute and analyse the campaigns.

- Good understanding of marketing levers and sub functions

- Understands basic retention loops, segmentation, and churn

- Strong command of all marketing communication channels like Push, E-Mail, SMS, etc.

- Strong verbal and written communication skill

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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