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13/09 Deepanshu Siddhu
HR at Bean HR

Views:125 Applications:29 Rec. Actions:Recruiter Actions:0

Cluster Marketing Role - FMCG (7-12 yrs)

Delhi/NCR/Gurgaon Job Code: 12276

Hiring for well known large format in FMCG sector

Job Description ;

- Handling marketing activities of 10-11 stores in Delhi NCR region.

- Developing seasonal marketing calendar store wise and managing effective implementation of the plan.

- Conducting Dipstick study to understand consumer insights.

- Handling Loyalty business and driving Loyalty sales for stores of Delhi NCR, by planning monthly loyalty initiatives.

- Managing Alliances across the industry for better visibility of Brand and to increase the ATS at store level.

- Managing new store launch by designing and executing the Marketing plans in context with incremental business for opening day

- Managing the New stores before the launch and supporting it post launch.

- Managing Budget allocation store wise for ATL and BTL.

- Vendor management, managing new vendor registrations, vendor negotiations, and reconciliations.

- Worked closely with creative team for designing offer and Promo specific creative for NCR Zone.

- Creating marketing plan for each store, keeping in view the incremental growth in business and footfalls from last year.

- Competition mapping- tracking marketing initiatives by major competitors.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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