- Develop and execute an end to end digital marketing strategy for our new Products and centers to generate demand and qualified leads

- Collaborate with content, call center, business head of each unit to deliver cross functional projects

- Develop creative strategies to drive brand awareness using paid and organic channels

- Design and manage webinars and online events to drive awareness and product demand.

- Design and Analyze effective SEM programs and performance marketing campaigns and guide a team of performance marketers to achieve the targets of CPL, CPR and New registrations by Paid channels

- Work closely with the content and design team to distribute content and creative across all strategies to maximise exposure.

- Measure the performance of all digital marketing activities and give suggestions to the team to improve on the performance

- Plan and run multivariate experiments and advanced optimization and conversion tests to ensure that all activities are maximizing ROI.

- Become a thought leader in your domain and be a brand advocate.

- Need to handle more than 150+ Campaigns across Google and Facebook.

- You should be expert on doing conversion rate optimisation on the landing pages and doing A/B testing on this.

You are perfect for the role if you have :

- Minimum 3-5 years of experience in the digital marketing field

- Data-oriented, passionate in technology and digital marketing

- You must have good exposure to deal with clients and cross functional teams

- Experienced project management skills, including managing internal and external stakeholders and multiple campaigns and projects at once.

- Excellent understanding of digital marketing concepts, email, social media, marketing programs to ROI metrics and more

- Experience with digital asset creation, campaign reporting and data analysis

- Ability to work effectively both independently and as part of a team - must be a strong team player with ownership, and focused on delivering results with high standards

- Additional skills like having a good eye for design and copywriting are preferred for guiding the content and design team.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.