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10/01 Ankita
HR Manager at Datawrkz

Views:189 Applications:47 Rec. Actions:Recruiter Actions:2

Client Servicing & Account Management Role - Advertising Firm (1-2 yrs)

Bangalore Job Code: 105764

Client Servicing and account management:

- Craft media plans and build proposals for advertising campaigns the client wants to execute

- Conduct secondary research about the client or client's industry in order to craft more relevant campaign strategy

- Coordinate internal teams aligned with the account to ensure client success

- Coordinate with the Operations Head and Finance to manage contracts and payment

- Communicate with clients to ensure that campaigns are delivering as per expectations

Campaign Management & Optimization:

- Drive in-depth quantitative analysis of advertising campaigns

- Optimize to improve campaign success metrics including CTR, CPC, CPA and campaign pacing

- Oversee creation, implementation, and tracking of online marketing campaigns in Google Adwords, Facebook and Programmatic platforms

- Liaise with media buying platforms and technology partners to improve campaign delivery

Initiatives :

- Apply own insights, analysis and client feedback to tune campaigns to success

- Share, educate and assist the internal team members and clients with relevant insights to improve Datawrkz's offerings

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