HR at Cigniti Technologies
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Cigniti - Pay Per Click & Search Engine Marketing Role (4-9 yrs)
Expert in PPC(Pay Per Click) expert with Serch Engine Marketing (SEM)
Exp : 4-9 yrs of
Hyderabad.
Job Description
Job Responsibilities:
- Run campaigns for generating MQLs & SQLs through Google Ads & LinkedIn Ads.
- Run campaigns for Client webinars, Podcasts, Whitepaper, other collaterals and ensure good registration numbers from relevant base.
- Work on ad copy creation for both LinkedIn & Google Ads
- Analyse the campaigns daily and ensure the improvement of campaign performance by regular ad moderations
- Perform regular competitor analysis and ensure the learnings are implemented in our campaigns
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search
- Work with designers in the marketing team, both in-house as well as freelancers, to get the creatives done on time.
Basic Requirements :
- Should have strong knowledge in Google Adwords, Linkedin Ads, Facebook Ads, Bing and other networks. Should have worked on Ad & Landing Page optimisation.
- Excellent written and verbal communication skills, should have excellent email writing and conversations skills.
- Must understand technology and most importantly, the testing space.
- Must have worked in IT & Digital Marketing for at least 1-2 years, should have an MBA from Tier-2 schools.
- Should have worked in teams plus been an individual contributor. This role is for an Individual Contributor while working with shared resources in different functions of marketing.
- Programmatic Advertisement in Online media is a plus and would be definitely preferred but not mandatory.
- Mandatory SkillsGoogle Ads, LinkedIn Ads, Ad copy writing
Years Of Experience
NOTE : If you are interested pls share your profile with below details ASAP.
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