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01/12 Anirup Nandi
Assistant Manager - Talent Acquisition at Buyerforesight

Views:56 Applications:49 Rec. Actions:Recruiter Actions:19

BuyerForesight - Manager/Associate - Demand Generation (3-9 yrs)

Bangalore/Kolkata Job Code: 137724

As a Demand generator, you will work on behalf of one of our clients who has hired us to deliver qualified opportunities that will lead to revenue You will first understand the client's business and product (or service) and the problems it solves for their customers

- You will identify and engage with the US and EU based professionals who meet the qualification criteria of an ICP and engage them so that they agree to have a sales call with our client We will train you to apply our proprietary process (that includes both inbound and outbound) for using LinkedIn and other tools to engage with suspects on behalf of our clients

- This is an independent demand generation position, which requires hands on experience in generating leads sales pipeline for the US EU markets You should understand the concepts of demand generation and lead nurturing through hands on experience

You will :

- Understand the industry verticals your assigned client wishes to target and why

- Understand the types of companies your assigned client wishes to target and why

- Understand the functional roles your assigned client wishes to target and why

- Use LinkedIn and other websites and tools to evaluate a suspect's potential to become a qualified prospect for your assigned client

- Use Internet searches to fetch hard to find information about an individual's roles responsibilities coupled with their strategic priorities relevant to the solution you are pitching

- Quickly pick out relevant information from a professional's LinkedIn profile and other sources that can be used to start a LinkedIn conversation with a suspect

- Write a carefully worded observation about a suspect based on their background and accomplishments in the style and idiom of a U S or EU based marketer

- Evaluate suspect responses to understand and recommend how our messaging should be changed to be more effective to a given target segment

- Respond in writing to suspect communications you receive on LinkedIn and email in the style and idiom of a U S or EU based marketer

- Take the initiative to find new ways to leverage LinkedIn and other tools to identify new sales opportunities for your assigned client

- Carefully document what you learn about each suspect so that you can efficiently engage them in future lead nurturing efforts

- Maintain an email/LinkedIn based content marketing campaign on behalf of your assigned client

- Plan and prepare ongoing campaigns ( alongside daily outreach to add avenues and generate demand

- Use both inbound and outbound channels to generate quality leads that convert to opportunities

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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