What You will be doing - your accountabilities :

- Undertaking market and marketing research projects including but not limited to company profiling, company strategy, IT strategy & spend, financial analysis, market, technology & business trends, portfolio benchmarking, competitor landscape, storytelling and actionable insights and recommendations

- Understand the customer's needs and challenges, and look for opportunities for BT to cross-sell or up-sell in those customer acocunts

- Technical background preferred to understand the competitor landscape and portfolio offering, and look for opportunities for BT to differentiate

- Organize, analyze, synthesize and summarize data and information using appropriate analytical methodologies and frameworks

- Contact identification for selected personas per company which can be finally used for targeted marketing and brand messaging

- Build persona profiles using secondary research - company website, filings, web searches and Factiva and any other market information databases available to the team

- Able to identify business challenges/trends/outcomes faced by organizations / individuals across industries and bucket them into themes

- Able to use critical thinking to solve complex problems, making recommendations and plan for the future for Global

Skills required for the job :

- Demonstrable experience in secondary research supporting customer facing sales and marketing teams

- Understanding of market, business, customer and competitor analysis

- Understanding of customer profiling including detailed contact profiling

- Experience in using research tools like news aggregators, analyst portals and web repositories

- Understanding of using standardized Microsoft Office templates

- Excellent verbal/written communication skills to engage and present to senior Global stakeholders (Director level and above)

- Self driven, Hunger to learn

- Can-do attitude

- Problem solver, innovative

- Strategic thinking skills

- Ability to work with minimal supervision

- Agile working mindset

- Technical background preferred to have data and automation conversations

- Advanced Microsoft Excel user (no macros or VBA required)

- Experience you would be expected to have

Qualifications :

- Typically a degree in a related subject, e.g. Business, Marketing or Statistics.

Experience :

- 5 years experience in secondary research preferred, but not mandatory

- Marketing experience would be an added advantage

- Experience in working in a global virtual environment will be an added advantage

- Experience working for strategy teams and on data analytics preferred, but not mandatory

Connected leaders behaviours

- Solution focused achiever : Set high standards for the quality you deliver, clearly outlining expectations for yourself and others.

- Collaborative partner : Build open and trusting relationships with colleagues across departments, promoting long-term partnership.

- Commercial thinker : Approach complex, business-critical problems with thought and insight.