Recruiter at Peoplemint Consultant LLP
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Brand Manager - Skincare (10-15 yrs)
Urgent Opening for Brand Manager in a Cosmetic company.
Location - Kolkata
Domain - Skin care
Experience - 10+ years in brand management of skin care products.
Seeking a creative and analytical Brand Strategist to develop and execute brand strategies that enhance brand awareness and drive business growth. The ideal candidate will have a strong understanding of brand principles, consumer behavior, and market trends.
Responsibilities :
- Conduct market research and competitive analysis.
- Develop brand positioning strategies and messaging.
- Define brand architecture frameworks.
- Collaborate with creative teams on brand identity elements.
- Conceptualize and develop integrated brand campaigns.
- Evaluate and optimize brand touchpoints and experiences.
- Identify strategic brand partnership opportunities.
- Establish brand performance metrics and measurement frameworks.
Requirements :
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in brand strategy or brand management.
- Strong analytical, strategic thinking, and communication skills.
- Ability to work collaboratively in a cross-functional team environment.
